Shakira and Ronaldo Top Plus Three's 2012 Latino Social Media Ranking

Posted on 05/03/2012 @ 06:00 AM

Tags: Hispanic strategy

Musicians and athletes dominate @Plus_Three’s semiannual analysis of leading Latinos in social media #2012LatinoRanking

WASHINGTON, DC – @Plus_Three, the leading online marketing firm for Hispanic causes and organizations, today released its 2012 Latino Social Media Ranking (#2012LatinoRanking) analysis. The list was dominated by singers and soccer stars with singer Shakira, who boasts over 49 million Facebook likes and 15 million Twitter followers, leading the way. Real Madrid soccer player Cristiano Ronaldo, singer Selena Gomez, FC Barcelona soccer player Lionel Messi, and singer Enrique Iglesias rounded out the top five Latino celebrities, totaling over 223 million followers and likes.

The international list of 40 influential Latinos spans nine countries. Half of the social media icons were born in the United States, including six Puerto Ricans, while seven were born in Spain and six in Brazil.

"The list showcases the extraordinary reach of Latino celebrities who, together, have over 600 million followers on Facebook and Twitter,” stated Plus Three President and Co-Founder, Juan Proaño. “That is a fanbase larger than the populations of the United States, Spain, and Brazil combined. With the celebrities adding at least ten thousand new followers each day, the power of Latinos in social media is vast and expanding."

Plus Three’s 2012 Latino Social Media Ranking:

Rank	Celebrity		Likes	Follows	Total
1		Shakira	49,625,034	15,799,014	65,424,048
2		Cristiano Ronaldo	43,304,330	9,243,571	52,547,901
3		Selena Gomez	29,715,261	11,493,252	41,208,513
4		Lionel Messi	33,777,955	268,838	34,046,793
5		Enrique Iglesias	28,100,724	1,989,419	30,090,143
6		Bruno Mars	22,676,969	8,848,139	31,525,108
7		Ricardo Kaka	16,194,399	10,215,421	26,409,820
8		Pitbull	19,248,556	4,691,710	23,940,266
9		Demi Lovato	12,881,940	6,738,858	19,620,798
10		Jennifer Lopez	12,018,588	6,388,156	18,406,744
11		Daddy Yankee	11,690,226	2,790,294	14,480,520
12		Mariah Carey	7,773,544	6,652,384	14,425,928
13		Wisin Y Yandel	11,900,800	852,864	12,753,664
14		Andres Iniesta	9,596,634	3,102,100	12,698,734
15		Rafael Nadal	10,445,345	2,030,560	12,475,905
16		Paulo Coelho	8,249,259	4,074,194	12,323,453
17		Luciano Huck	6,437,443	5,042,611	11,480,054
18		Don Omar	10,409,599	850,000	11,259,599
19		Charlie Sheen	2,558,502	7,209,805	9,768,307
20		Fernando Torres	9,272,710	276,297	9,549,007
21		Kid Cudi	8,649,403	490,747	9,140,150
22		Ricky Martin	3,227,620	5,909,468	9,137,088
23		Ricardo Arjona	7,354,192	1,598,722	8,952,914
24		Luis Fonsi	6,064,983	2,858,370	8,923,353
25		Juanes	3,918,731	4,945,510	8,864,241
26		George Lopez	6,947,527	1,391,171	8,338,698
27		Christina Aguilera	6,767,820	1,356,441	8,124,261
28		Taio Cruz	7,215,665	859,047	8,074,712
29		Ivete Sangalo	1,806,329	6,176,243	7,982,572
30		Alejandro Sanz	1,900,313	5,652,963	7,553,276
31		Gerard Piqué	4,036,412	2,730,864	6,767,276
32		Claudia Leitte	657,710	5,085,893	5,743,603
33		Tony Dize	5,327,128	352,556	5,679,684
34		Iker Casillas	5,566,298	51,555	5,617,853
35		Anahi	1,272,211	4,138,673	5,410,884
36		Victoria Justice	3,144,226	2,026,846	5,171,072
37		Rey Mysterio	4,721,917	403,219	5,125,136
38		Camila	4,055,527	1,025,832	5,081,359
39		Michel Teló	3,393,175	1,570,498	4,963,673
40		Chayanne	2,734,292	2,031,621	4,765,913

The 2012 Latino Social Media Ranking is one example of Plus Three’s expertise in navigating the latest in technology, identifying trends and opportunities, and building movements to help clients achieve their goals.

To learn more, visit Plus Three’s website at plusthree.com, or contact Alice Lincoln at (866) 945-4889 ext. 707.

Founded in 2002, Plus Three (http://plusthree.com/) is a state-of-the-art web-design and technology company that helps nonprofit, membership, and political organizations promote social change in America. Plus Three’s demonstrated commitment to developing innovative and effective online fundraising and advocacy tools has helped its clients raise over $250 million and engage over 12 million people – educating them and moving them to act in support of the causes and candidates they care about. To learn more, please visit: www.plusthree.com

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